I started the Coven Models because I wanted to do things differently than most long established modeling agencies, who sometimes treat models like they’re just one of many and easily replaceable. I don’t believe in such an approach. I also don’t want to pigeonhole models, which is why you find models of different ages, experiences, genders and body shapes on the same page.
Being extremely selective in who you choose to represent, allows you more time and resources to invest in the models you already have. And it works. My models regularly appear in the top-50 newcomers worldwide.
Creating a strong model and a lucrative career isn’t done overnight. It takes time, a lot of trials and tribulations, and patience. At The Coven Models we create a tailored approach to everyone’s specific situation. That way, it never gets too overwhelming and models know what lies ahead.
For those who read Dutch, here’s a column I wrote for LINDA.nl.